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Privacy Policy

All Out Training · Effective October 21, 2026

1 Introduction

All Out Training ("AOT," "we," "us," or "our") respects your privacy. This Privacy Policy explains what personal information we collect, how we use and share it, and the choices you have.
 

It applies to Allouttraining.ca, our landing pages, forms, free guides and other downloads, emails and text messages, and our online coaching programs, including our Everfit app (together, the "Services").
 

By using the Services or submitting your information to us, you agree to this Privacy Policy. If you do not agree, please do not use the Services.

2 Information we collect

Information you give us. When you fill out a form, download a free guide, book a call, buy a program, or work with a coach, you may give us:

  • Contact details: name, email address, phone number

  • Answers to intake or application questions, such as your goals, schedule, and training experience

  • Health and fitness information you choose to share, such as body measurements, progress photos, injuries, nutrition habits, and check-in notes

  • Messages you send us by email, text, chat, or social media

  • Payment details, which are entered with and processed by our payment processor; we do not store full card numbers
     

Information collected automatically. When you visit our website or open our emails, we and our service providers may collect your IP address, browser and device type, pages viewed, referring site, and whether you opened or clicked an email. We collect this using cookies, pixels, and similar technologies (see Section 7).
 

Information from third parties. If you respond to one of our ads or contact us through Facebook, Instagram, or another platform, we may receive the information you submit there, such as your name, email, and phone number.

3 How we use your information

We use your information to:

 

  • Deliver what you asked for, such as a free guide, a booked call, or your coaching program

  • Design and adjust your training and nutrition plan and track your progress

  • Process payments and manage your account

  • Send you emails and, if you opt in, text messages about our programs, tips, and offers

  • Answer your questions and provide support

  • Measure and improve our website, ads, and content

  • Share client success stories, but only with your permission when they identify you

  • Protect our business, prevent fraud, and comply with the law
     

We use health and fitness information only to provide and improve your coaching. We do not sell it or use it for advertising.

4 How we share your information

We do not sell your personal information. We share it only in these cases:
 

  • Service providers that help us run the business, under agreements that limit their use of your data to the services they provide to us (listed below)

  • Coaches and contractors who work with you on our behalf and are bound by confidentiality agreements

  • Legal reasons, when required by law or to protect the rights, safety, or property of you, us, or others

  • Business transfers, if Breaking Ninety is merged, sold, or reorganized, in which case your information may transfer to the new owner under this policy

    Text messaging opt-in data and consent are never shared with third parties for their own marketing.

Provider:
 

  • GoHighLevel

  • Stripe

  • Paypal

  • Wix

  • Everfit

  • Zoom

  • Calendly

  • Google

  • Meta (Facebook and Instagram)

  • Mailchimp

What is does for us:
 

  • Website, forms, CRM, email and text messaging

  • Payment Processing

  • Payment processing

  • Website

  • Includes habits, nutrition & workouts

  • Video coaching calls

  • Call scheduling

  • Analytics and file storage

  • Advertising and lead forms

  • Email marketing

Third-party providers we use: Several of these providers are based in the United States, so your information may be stored and processed outside Canada and may be accessible to authorities there under local law.

5 Data retention and security

Retention. We keep your personal information while you are a lead or client and for up to three years after, unless you ask us to delete it sooner or the law requires us to keep it longer (for example, for tax records). Data may remain in backups for a limited time before it is overwritten.
 

Security. We use reasonable safeguards to protect your information, including password-protected systems, access limited to people who need it, and confidentiality agreements with our coaches and contractors. No method of transmission or storage over the internet is completely secure, so we cannot guarantee absolute security.
 

Data breaches. If a breach of your personal information creates a real risk of significant harm to you, we will notify you and the relevant authorities as required by law.


We will never ask for your password, full card number, or government ID number by email or text. Do not respond to messages that do.

6 Your rights and choices

Access, correction, and deletion. You can ask to see the personal information we hold about you, correct it, or have it deleted. Email yourtrainers@allouttraining.ca and we will respond within 30 days. We may need to verify your identity first. We handle your information in line with Canada's Personal Information Protection and Electronic Documents Act (PIPEDA). If you are not satisfied with our response, you can file a complaint with the Office of the Privacy Commissioner of Canada.
 

Emails. You can unsubscribe at any time using the link at the bottom of any marketing email. We may still send you messages about your account or purchases.
 

Text messages. If you opt in to texts, message frequency varies and message and data rates may apply. Reply STOP to unsubscribe or HELP for help at any time.
 

Withdrawing consent. You can withdraw your consent to our use of your information at any time by contacting us. This will not affect anything we did before you withdrew it, and it may limit our ability to provide coaching.

7 Cookies and tracking

We use cookies and pixels, including the Meta Pixel and Google Analytics, to keep our website working, understand how visitors use it, and show relevant ads on other sites. You can block or delete cookies in your browser settings, though some parts of the site may not work properly. You can also adjust ad preferences in your Facebook, Instagram, and Google account settings.

8 Children's privacy

Our Services are intended for adults. We do not knowingly collect personal information from anyone under 18. If you believe a child has given us information, contact us and we will delete it.

9 Changes to this policy

We may update this Privacy Policy from time to time. We will post the new version on this page with a new effective date, and we will notify you by email before any material change takes effect.

10 Text messaging (SMS)

If you check a text-message consent box on one of our forms (for example, our coaching application at allouttraining.ca/apply), All Out Training will send you text messages. With your consent, we text about your application, scheduling and reminders for your coaching call, and your coaching. If you separately check the marketing consent box, we may also text occasional offers about our coaching programs. Both boxes are optional, and consent is not a condition of purchase.
 

Message frequency varies. Message and data rates may apply. Reply STOP at any time to opt out, or reply HELP for help. We collect your mobile number and a record of your consent (date, time and the form you used) only to send these messages.
 

No mobile information will be shared with third parties or affiliates for marketing or promotional purposes. Text messaging opt-in data and consent are never shared with third parties, except with the service providers that deliver our messages.

11 Contact us

Questions or requests about your privacy can be sent to:

yourtrainers@allouttraining.ca

519-520-5374
facebook.com/AllOutTraining
instagram.com/AllOutTraining

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